Reputation Plan

The Internet revolution is clearly a double-edged sword. It presents opportunities for, as well as barriers to, building reputation, recovering lost reputation or boosting a languishing reputation. On the one hand, the Internet allows an unfavorable problem or issue to remain before the public interminably. If harnessed properly, technology has the potential to effectively air company points of view and quickly counter negative perceptions. The Internet affords a company the opportunity to address a problem before it explodes and prepare stakeholders before any damage is done.

adJango recognizes that companies need to better understand how to successfully manage their reputations in an always-on and always-open marketplace. Leaders are increasingly asking questions about how they can build, enhance and defend corporate reputation when it is continually under siege, and redefined, by online and offline communities.

adJango Reputation takes care of you.

Don't be a victim of online postings that can affect you, your family, and even your business' well being. adJango Reputation can start your protection today!

Your Reputation

“Communication and Decency Act” which the way the Congress got it passed protects the publisher of any online comments as freedom of speech.

Anyone can write or post anything on line about you, good or bad and it is protected by freedom of speech. They can ruin you or your reputation or business over night as we all know. And there is nothing you can do about it.

What is posted on the internet is there forever, even if you delete it on your computer, it is still out there. It can only be buried by knowledgeable “tekkies” at great cost as in Thousands and Thousands.

There are many sites such as RipOFF.com that allow anyone to post negative postings, there are 1.2 million negative postings per month.

The RipOff Report is like the National Enquirer.

Complaint Board .com comes out of Russia and has no American presence, remember it is a world wide web.
The volume of trashing is growing at an alarming rate. 43 % of students experience cyber-bullying!!

Jeff gave us several examples of cyber bullying and business’ ruined over nite. Also, people who in the heat of anger blogged negative posts and wanted to retract what they posted. But once online, we all know it is there forever.

MY mom taught me this, “Words once spoken are like eggs once broken, be careful what you say”.

In an interview with Wall Street Journal Sergei Brin from GOOGLE said young people will most likely have to change their names be avoid the the negative and embarrassing photos and postings of their youth.. Imagine that, kids changing the family name, —- gives new meaning to “Who’s your daddy? ”

Clients have come to Jeff’s company from all back grounds, Sales and Executive backgrounds, Spoiled children trying to extort parents, Doctors and competitors, Dog Breeders, Horse Breeders, Ex employees, and Wall Street Executives, and business owners.

He gave us examples of many negative blogs and postings that ruined lives.

For example go to www.ripoffreport.com

Search for plastic surgeons Atlanta for instance, you will be amazed at the number of complaints—- in the thousands

Reputation works on the algorithm of the most searches, so the most visited sites move to the top of Search ( Ijango members probably did the most damage to our own company by going to check out the negative postings).

Negativity sells, One Third of the people or business’ who have negative postings do not know it. 2/3rds of those have no idea how to repair or deal with it. A negative posting can be pages down in search, and suddenly pop up on the front page. Business’s are very very vulnerable.

Business’ in this down economy are very sensitive to a negative image now, the economy is very unforgiving right now.

As the general public learns that Face book is permanent,

The NUMBER ONE search online now is— HOW DO I GET RID OF MY FACE BOOK ACCOUNT

THERE ARE 270 MILLION AMERICAN based FACE BOOK ACCOUNTS

640,000 new business’ open every year in America, Your greatest liability is now cyper trashing, we need to contact business’ to make them aware of it.

Adjango Reputation builds a firewall around your name, by posting massive amounts of positive information around your name. When I used to search my name I used to come up on the first page, now you can’t find me, and if you check out Kermit Miller iJango, or iJango you will notice positive postings. And search WEJANGO we are now protected and ever other mlm’s can’t bad mouth us, which is so common today.

It takes time to build this fire wall, and Steve and Raynor have spared nothing to get the WEJango opportunity back on track for us.

Reputation offers:

First to Market – A huge advantage
Unique Position in the Market
High Income potential
Recurring Revenue
Consistent and Maturing Market
Explosive Growth

Reputation protection is a growing need in the internet world, whether you are on line or not.

WE are early to market and most people are unaware of their vulnerability.


The Adjango program allows you to “own and control” you good name.

NEW SERVICE

In today's world, your reputation is more important than ever because it is available online to anyone who wants to see it. A lifetime of good deeds goes unmentioned online, while it takes but a moment for someone, anyone, to taint your online reputation.

From former employees or business associates to past girlfriends or boyfriends or jealous acquaintances, they can do it anonymously. Once the damage is done, it is there to stay. Don't be a victim of someone who blames you for something that's gone for them. The potential for something like that happening to you, your spouse, or your children is huge and the possible instances are unlimited.

Once posted, there is practically no way to remove that negative link, BUT you can make it extremely hard to find. adJango Reputation will build a firewall around your name by posting a flood of positive content into online search engine results so that any undesirable posts will be "pushed down" to other pages where it's much harder to find and so that it never comes back up to the first few pages. We continue adding that good information on a monthly basis over the life of our one year contract so that be its end, that firewall will be able to withstand any attack on your name.

adJango Reputation has created three unique services that cater to both individuals that are taking proactive measures to ensure their online reputation continues unharmed and existing victims of online attacks. Select the service that best fits your current situation and get started today. We guarantee our work and no matter what your current online reputation may be, you cannot afford to be idle in protecting your name.

Find out more at www.adJangoDream.com

Marketing in Today's Economy

It doesn’t matter what your business does, a small business must focus on marketing, just like any business that is successful. Unlike big businesses, small businesses have a lot of factors that make marketing more difficult especially in today’s difficult economy.

It’s either your lack of budget or available resources that cause the marketing roadblock, isn’t it? So how does a small business in today’s economy market itself well, without going broke?

You have to have a proven strategy that works, and leads you by the hand. An excellent small business marketing strategy I found recently helps you examine where your business stands at every stage. The best business marketing plans help you identify a target client or market, who your competition is, and what challenges and opportunities there are in the marketplace. Small business marketing in today’s economy is such an important part of the business process, because if it’s done wrong your chances of getting your service or product known to as many people as you can will be diminished.

You need a strategy that brings consumers and products together in a market place, right?

Small business marketing in today’s economy often has to be especially innovative because you probably do not have a lot of extra cash lying around.

Many small businesses choose to use some simple methods of marketing their products and brand to their clients. The best way of marketing in today’s economy include development of a web site, being easily found through the most popular search engines, creating a page on social networking sites, and having a mobile ready website since so many people find new businesses by cell phone. These marketing efforts are very expensive when purchased separately or when done by someone who may or may not truly know what they are doing.

That why we are here to offer you all of those tools in one big cost effective package – these tools allow you to contact clients at very little cost and begin the steps of developing brand/identity recognition.

If this seems daunting, you needn’t worry.

Although your small business may not have a lot of money to invest in marketing, you have the advantage of being able to make decisions quickly by using the method I’m endorsing. As you probably already know, if a marketing strategy isn’t working, your business has to quickly change direction and respond to the needs of a changing market place.

We offer your business a fully managed online advertising campaign packed full of features that guarantee to get new customers in your door.
Features include:

Quality Website - 100% optimized to be found easily when someone searches for your services.
Mobile Ready Website - 100% optimized to be found easily when someone searches for your services from any smart phone mobile device.
Unique Phone Number - This allows you track how customers are finding you.
Be Found - Your business will be found on First Page Search Engine Results so people won't have to hunt for your store.
Geo Targeting - Target the Market Area you want!
Campaign Management Center - Keeps track of who visits your sites and gives you monthly reports on all the activity.

Our campaign has a proven track record of increasing traffic to various business locations. It's efficient and effective and it doesn't leave a hole in your pocket! We want to see your business grow.

If you'd like to start your campaign today give us a call (559) 697-5123 and we'll set up a meeting with you.

Exciting Times

If you're not part of our wonderful online family you're going to want to be ASAP.

More New Exciting Things!

Comfort fit Hanes Polo T-shirt with adJango Swarovski Crystal Design.

Look like a PRO when presenting adJango.

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6 Laws of Small Business Advertising Success

1. Use One Message: A high response rate ad usually conveys a single message. NordicTrack's message of the "World's Best Aerobic Exerciser" was simple and compelling. Your small business advertising needs to quickly communicate its core message in 3 seconds or less. If you are fearful and overwhelmed by technology, which computer book do you buy? "DOS for Dummies" began a best-selling phenomena because its message was easily understood and to the point.

2. Add Credibility: It has become human nature to distrust advertising. Claims need to be real and credible. Roy H. Williams, best-selling author says, "Any claim made in your advertising which your customer does not perceive as the truth is a horrible waste of ad dollars."

NordicTrack added enormous credibility from a University of Wisconsin-LaCrosse research study, ranking the cross-country ski exerciser first in the areas of weight loss, body fat reduction, and cardiovascular fitness. Ivory soap's advertising success was attributed to its credible statement that ivory soap is the 99-44/100% pure.

3. Don't Waste Money: Large businesses have a greater margin to waste capital and resources without testing advertising. Small businesses do not have the luxury. Use coupons, codes, and specials to attract new customers. Test only one item at a time. Testing can be as simple as asking every customer for several weeks how they heard of your business.

4. Be Easy to Contact: Every single item should have full contact information including: website and email address, phone and fax numbers, and company address. It seems simple but is forgotten by most companies.

5. Match Ads to Target: Successful business advertising speaks to one target market only. At NordicTrack, the ads were tailored to each market. An ad in a medical publication preached the cardio-vascular benefits of cross-country skiing to heart patients. Ads in women's magazines discussed the weight-loss and calorie burn from cross-country skiing. Focus the message to the target group.

6. Create Curiosity: Create ads that generate interest and make the customer want more information.

adJango Gives Your Business a Complete ad Campaign Package with out wasting your time or money!

Perfect fit for Small-Mid sized Businesses

Google says today 33% of all searches are on mobile devices and have a local context. So, we created the mobile device application for all our AdJango clients, to assure that they are part of this latest, and growing, trend in search.

There are very few companies with the means to bring this to market. We have the perfect storm — online revenue trend models that we have the talent, money, and strategic partnerships to capitalize on.

The mobile interface for our AdJango clients is a huge benefit — to you and to our clients. Guys, mobile browsing is what everyone is doing. A small business can have a pretty website, but the problem is, those websites are EXPENSIVE and OBSOLETE. (Kind of like my 8-track player — or, my cassette player — or, OOHH, I know! OUR FIRST CELL PHONE which came with its own suitcase – Barb) (The small business owner just doesn’t realize his site is already obsolete. He’s just sitting there wondering why he can’t get traffic in the door.)

The quality score of a website is what matters. If you click on a website and it sits there, loading, what do you do? You don’t hang around. You go somewhere else. This is magnified on mobile devices. Most traditional websites have poor quality scores because they are too slow to load, or won’t load at all, on an iPhone or Blackberry or other. This means that the small business owner pays MORE PER CLICK. A mobile-friendly website costs them thousands and thousands of dollars to create, if they even know they need one.

Unless they come to AdJango. AND NO ONE ELSE HAS THIS for the small business owner.

Here are 5 ways to throw out your script and be yourself again:

Today our phone rang....

I picked it up and said, “Hello, this is April.” The caller said. “Hi, April, my name is Stan, how are you today?”

I knew right away that he was using a structured sales script, and that triggered the negative “salesperson” stereotype in my mind.

I didn’t want to hurt his feelings so I let him continue with his pitch for a few minutes. Then I gently said, “Hi, Stan.” He was so startled that he completely stopped speaking. He had no idea how to react to my simple, normal greeting.

Why? Because he was totally focused on his selling script and not on my reaction to it.

If you’ve been selling for a while, chances are you’ve been asked to use sales scripts to make cold calls. And even if you feel scripts are unnatural and impersonal, you’ve probably used them anyway because they were the only way you knew to start a conversation with prospects.

Maybe you’ve even made some sales using scripts.

But here are some questions you need to ask yourself.

• How do you really feel when you use a script?
• How do your prospects feel when they know you’re using a script? (And they do know.)
• Most important, how many sales are you losing because you’re using a script?

Here are 5 ways to throw out your linear selling script and be yourself again:

• Admit that scripts make you sound “scripted.”

  When you begin your sales script, prospects detect the very subtle change from your natural voice to your unnatural scripted voice within seconds. “Fine,” you might say, “I’ll just work on making myself sound natural.” But that in itself creates a conflict.

  The first step is to realize and admit that you can’t “work at” being natural. However, you can let go of your script as a crutch. The idea may sound scary at first because you’ve been programmed to believe you have to have a script to make a successful cold call. It is possible to learn another way to make calls without a linear step-by-step script.

• Start your cold call as a conversation, not a one-way pitch.

  If you’re used to scripts, you’re probably shaking your head and wondering, “How the heck will I know what to say without a script?” You might want to ask yourself why you think you won’t know what to say, because the reason for that is important. It means you’re basing your call on what you have to offer -- and not on what’s important to the prospect, because you haven’t found that out yet.

  Pitching your solution as soon as you begin a call is one of the biggest problems with linear sales scripts because you trigger sales pressure and cause prospects to react with defensiveness or even abrupt, immediate rejection.

  Here’s another option. Write down 2 or 3 core issues or real problems (not benefits or features) that your product or service solves. Then take that “problem statement,” as I call it, and put it into words your prospect can understand. In fact, the wording should be so familiar to your prospects (because those are the words they use every day in their business) that when you start discussing the issue, they’ll feel a sense of comfort knowing that your mental focus is on helping them solve problems, not on making the sale.

• Create openings rather than forcing a “yes.”

  Selling scripts are designed to be linear and step by step so you can move calls in the direction you want them to go. From the traditional selling point of view, that direction is toward a “yes,” because if you don’t get a “yes” at the beginning of the cold call, you’re not “selling.” But that’s the biggest problem with scripts. They give you only one path to follow.

  If you can start a conversation that triggers a “What do you mean?” response from your prospect, you’ll find you can explain yourself in a natural way that creates a two-way dialogue, which in turn lets you learn what you need to find out by flowing with the conversation, without feeling you’re getting off-track. Developing your problem statement makes this much easier.

• Tape-record yourself talking with someone you know. Then record yourself reading your script.

  Have you ever heard yourself calling a prospect and reading your script? Probably not. That’s why most people who use scripts think they sound natural. They’ve never heard themselves. But if you do this simple exercise, you’ll hear a big difference.
  
  

  In our day-to-day personal relationships, we simply want to get to know and communicate with others. But when we go into sales situations using scripts, we have an agenda -- to make the sale. And because scripts trigger the perception that that’s all we want, the people you talk with sense this immediately and put up their guard. Between our hidden agenda and their reaction, there’s no chance to build trust through communication. Also, because we've been taught for so long that we have to control the process, we never stop to think that scripts make it impossible for us to be flexible in how we communicate and build trust.

• Set a new goal for your calls. Focus on simply opening the conversation rather than trying to control it, so prospects will feel comfortable telling you the truth about their situation.

  Does surrendering your use of a script seem scary? Try this alternative and see how it feels. Begin the conversation with “Hi, maybe you can help me out for a moment…” Most people will respond with something like, “Sure, how can I help?” You can say, “I’m just calling to see if (problem statement)…,” which makes it easy for the prospect to reply, “What do you mean?” or “Tell me more.” And after that, the possibilities of your conversation are endless.

  What do I mean by this? If you target their issues, create a conversation around the problems or issues you know they’re facing, and explain how your solution solves those problems -- in a conversation that is completely void of sales pressure -- prospects will share their truth with you. They’ll tell you whether solving the issue is a priority, whether they have the resources to commit to it, and everything else you need to know.

  When you let go of a linear script, you’ll find that you’ll no longer fumble for words if prospects get “off track” by taking the conversation away from your sales process and into their buying process. In fact, that’s exactly what you hope they’ll do, because that means they’re telling you the truth.

Now that you understand why linear step-by-step scripts create the negative “salesperson” stereotype by making it impossible for you to be your natural self, you can begin learning how to engage total strangers on the phone in ways that feel as comfortable as calling a friend.

Yes, it’s possible, and don’t let anyone tell you it’s not.

Marketing Strategies

Marketing Strategies that Help Generate Leads, Inquiries, and Referrals

How do you grab people's attention, arouse their interest, trigger their desire, and motivate them to take action? Answer that four-part question correctly and you've identified the secret to achieving tremendous sales and marketing success in your business or profession. To complicate matters, however, the potential answers are as numerous and multi-faceted as the growing number of niche markets, products and services, and evolving marketing strategies, technologies, and trends in our culture -- such as the growing influence of YouTube and Internet video marketing.

While not all inclusive, the following list of small business marketing strategies, marketing tools, and business-to-business marketing ideas can help establish a marketing framework that can put your small business on a faster track to growth.

Marketing Idea #1:
Gain Customer Confidence. Customer indecisiveness, skepticism, indifference, or confusion are among the top sales killers in the business world. It's up to you to project an image of experience, quality, dependability, excellent customer service, and/or added value to your prospective customers in order to win their confidence and overcome sales objections. If you haven't clearly communicated the advantages and solid reasons for them to do business with you, then they'll be hesitant to commit and the sale will go to your competitor. For business-to-business sales situations, a well-organized marketing proposal can make the difference between winning the bid or not.


Business Marketing Idea #2:
Penetrate awareness of your target audience by using an integrated marketing strategy, which in many cases would include a well-planned website marketing strategy. Stated simply: the more ways the public hears about you, then the better your chances are for achieving brand recognition, credibility, and greater market share. Effective business marketing strategy is partly the result of exposing your target audience to your name and your selling points (unique selling proposition) as often as possible (frequency), in as many ways as possible, and as cost-effectively as possible. Although Facebook marketing and Twitter marketing can be effective tools for attracting customers, building brand recognition, and staying in touch with clients, Email marketing remains one of the best ways to keep your name and marketing message in front of customers and prospective clients.


Business Marketing Idea #3:
Sincere enthusiasm, in both print and in person, is contagious. If you deeply believe in your products, services, your company, and yourself, then your prospects will pick up on that passionate attitude and feel confident and optimistic about doing business with you. Your words are important, but your nonverbal communication -- your tone of voice, inflection, rate of speech, volume, facial expressions, your listening skills, eye contact, and overall responsiveness -- can have an even greater impact on how you influence and persuade your prospective customers, clients, or members.

Do You Know What Your Missing?

Need of Search Engine Optimization (SEO):

Statistic reports show that there are around 407 million users, 33,942,100 domains, 25,675,450 websites and over one billion pages. It means that a sea-full of information is being done everyday on the Internet, and we know that to find the pearls in the sea, you need to be an expert diver. SEO exactly does the same and gives you the required strength to find your pearls, namely potential customers.

How SEO achieves what it promises

It is well known fact that almost 80% of Internet users like to search for the things on the search engines. So, it the search engines actually that holds your reins. If you are ranking high on the search engine for a particular keyword research, your market is surely going to increase. Search engine optimization actually re-build all your marketing needs and renders you fresh for the market—no wonders, you win your target. An overhaul by the SEO experts give you top ranking on the search engines, and you get desired traffic of potential customers.

Cost effectiveness of SEO

SEO services are cost effective from other marketing services in the long run; for they are sound and robust in their effectiveness and are very much promising in getting you the results you have set. Unlike other traditional types of advertisement, SEO can get you fast results.


Sponsored links vs. SEO

There are Paid-Ads or sponsored link options with the search engines but nothing can match the potential of ranking high on the search engine, when a keyword is searched for. Pay-per-click is another term they use for the same thing, but the rate for this is high as compared to SEO: average per-click rate for sponsored links on Google is around $1.70, while the SEO techniques get you it for 50 cents only. It is proved that you get around 30 times more traffic in SEO links than in sponsored links by investing almost the same amount.

SEO ranking has another advantage as pay-per-click ads are shown especially on the side or in a box. The user may ignore them completely, or if he is aware he knows that they are paid ads. Psychologically, they will tend to avoid them.


Statistics about SEO and other marketing services

If you are not convinced about the strength of a comprehensive SEO program, then you should check the statistics. Reports say that around 80-90 percent people search for information through keyword search, and what if you are ranking first on those search engines, for a particular word search? –Results that you always wanted, growth in your market and income! In a report, it is found that around 60-65 percent of people hit the websites listed 1-10 on the search engine pages. It is a good percentage for a single marketing service!

However, the percentage for other marketing is very less as compared to this and is almost unworthy even to be quoted. Online market is growing volcanically and if you are not aware about the potential of SEO services, then you are surely missing some of the important stuff in present market scenario.

Get Your Advantage

Do U Own A Business? Do U Run A Business? Do U Want More Sales?

Do U Want More Customers? Do U Want An Advantage?

Your Advantage is Available Now!

These Are Some of Your Advantages

• Advanced Targeted Demographics!
• Geo-Targeting Marketing! (Google Maps)

• • You Get Professional Advice & Set-Up!
  • Your Own Toll Free Phone Number
  
  
• Your Own Customizable Web Site
• Plus A Mobile Version Of Your Web Site
• • Optimized Key Word Search Results
  • We Launch & Manage Your Campaign
  
  
• Google Maps Integration = Re$ults!
• Top Search Results on Google, Yahoo, and Bing.
  
• • You Control Your Own Flexible Budget
  • You Have Complete Online Access 24/7

Take a look at our site The adJango Dream

What We Can Do For You

At adJango, our simple, proven approach is to get your business found online at the exact moment prospective customers are searching for the products & services you offer. By creating an adJango Website & setting your own budget, you will see results immediately. This consumer-oriented approach to promotion is essential for any business with a local target market.

Watch this great video on what we can do for your business...